Business tips: Nurturing your customer relationships

Your customers are vital to your journey. So, what are you doing to nurture them? Here are some top tips for building your customer relationships. The stability of your business isn’t just based on sound finances. Forming rock-solid foundations comes from having a solid customer base and building long-lasting relationships with your end users. To […]

Business tips: Outlining your ideal customer

Do you know who your startup’s ideal customer should be? Defining your customer audience will impact your business strategy. Customers form the beating heart of your startup. Without a stable customer base, you can’t generate sales, bring in income or create a viable business model. So, it’s vital for your new business to have a […]