Hiring employees who share your core values

As your startup grows, how do you make sure your employees share your core values? Here are some top tips for building a team that can demonstrate your core vision for the business.

At the beginning of your startup journey, you and your co-founders will be in charge of selecting and hiring the key members of your new team.

The people you choose will identify with your core aims for the business and will (usually) share your core values too. For example, if being green is a key value, the people you hire need to resonate with this. But as the business grows and expands, it’s likely that the hiring process will move to your operations director, human resources director or people managers.

So, how do you ensure that you’re still hiring people who share your core values? And why are these foundational values so important?

Why are core values so important to a new business?

Your values are the pillars on which the business is built. They’re the fundamental building blocks that will define what you believe in as a brand, how you treat your customers and employees and what your underlying mission will be for the company.

  • What’s the advantage of having a team with shared core values? – A team that shares the same ethical foundations is a team that works well together. You know WHY you’re doing what you do, and you know the right path to take when operating the business.
  • How do you weave these values into your hiring process? – Make sure the initial job description clearly sets out the values you expect from an employee, and how these help to drive the company forward. You’ll also attract the right talent. A Glassdoor survey found that 77% of respondents consider a company’s culture before applying for a job there. During interviews, swap outlooks and to gauge if this person is a good fit for the team.
  • What should you include in your onboarding for new employees? – It’s a good idea to have your company values written down in a format that can be shared with new hires. By formalising your core values, you create a solid bedrock on which to base your training and onboarding. New employees can read, digest and ask questions about your values, and can see how your existing staff apply these values in the real world.
  • How do you measure employee satisfaction and adherence to these values? – Having regular catch-ups with new employees is a must. Your managers should be holding 360 feedback sessions at least once every 6 months, so you can track progress, performance and employee satisfaction. Your core values should be part of these metrics, measuring how well your employees are hitting the right standard, and finding out what the business can do to make this easier.

Building a team that reflects your brand values

When a customer calls your customer support line, or a potential new client visits your offices, they expect these experiences to be consistent. This doesn’t mean getting rid of personality or the uniqueness of each employee. But it does mean having the same foundational values being lived and demonstrated throughout the company.

With a team of people who share your vision for the company, you’re ready to expand, scale and deliver the very best customer experience to your valued customers.

And just in case you wonder how we can assist, check out our list of services here.

The Ultimate Bookkeeping Impact Checklist: The Top 22 Ways To Know If It’s Time To Level-Up Your Bookkeeping Support Team So You Can Achieve More Of Your Purpose

Is your current bookkeeping and finance
team helping you achieve more of your
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We’ve Helped These Clients Focus Less On Their Finances, And More On Their Purpose

Here’s what they had to say:

We have had an enduring
relationship because Clare goes
beyond being just a “service
provider”.

The team at Purposely are always
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Varis K.

VLK Accounting

We engaged with Clare and the
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Noonkanbah Aboriginal Corporation

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Quic Dig (WA) Pty Ltd

Nothing is too much trouble!

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A* Star Cleanings

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Dirima C.

Dortch & Cuthbert Trading Trust

The integrity of the Purposely
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Marrugeku engaged with Purposely in
2017 to handle all our bookkeeping
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Even during the challenging times
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Marrugeku Inc.

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Cameron Herbert Constructions Pty Ltd

I have been working with
Purposely for a couple of years
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Swat Suspension Wheel & Tyre Pty Ltd

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Chris Anastasios Exercise Physiology

We have been working with Clare
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Our initial contact with them came
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Think Water Broome

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My biggest pain point was not having clarity on the business financials from the previous bookkeepers. It was frustrating to try to communicate with them regarding anything. That’s when we found Purposely (Clare), our first impression was she was very professional and knowledgeable on what she does. We now have clarity, trust and good communication whether it comes to processing the payroll or bookkeeping or even sorting out the invoices. Clare and her team are always there to support and help and simplify things for us.

Bikram P.

Dragonfly Cafe

We have been dealing with Clare and Purposely for over 4 years because they handle the bookkeeping for one of our clients.

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Accounting on Tap Pty Ltd

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Myself & my business have been involved with Purposely for many years now after our internal Book-keeper decided to retire & suggested I look into what was/is Purposely. Purposely are Kimberley locals & understand how difficult it can be working remotely to run a business in this part of Australia. The team adapted to my requests & business style very quickly and I have to admit I haven’t always been the easiest person to work with due to the remote nature of our work & my lack of computer skills. GND will continue to use Purposely for the foreseeable future of our business.

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Male & Co

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